The CEO’s Role In Leading Transformation…
When it comes to a company’s performance transformation, what should the CEO be doing, and how different is this role from that of the executive team or the initiative’s sponsors? “The CEO helps a transformation succeed by communicating its significance, modeling the desired changes, building a strong top team, and getting personally involved.” Check the Mckinsey’s article’s link in the first comment for details about the four (4) key functions that collectively define a successful role for the CEO in a transformation:
- Making the transformation meaningful.
- Role-modeling desired mind-sets and behavior.
- Building a strong and committed top team.
- Relentlessly pursuing impact.